Warren Bezuidenhout

is a distinguished wellness entrepreneur and strategic consultant with over 30 years of experience at the intersection of natural health innovation and corporate strategy. His journey began in 1987, working part-time as a fitness instructor while still in school—an early passion for health and human potential that would shape the course of his career.

He pursued studies in nutrition through Bastyr University and soon after secured regional agency rights to import and distribute over 200 nutritional supplements from the United States, including industry pioneers such as Twinlab and Met-Rx. His expertise later evolved into the formulation of bespoke health products tailored to emerging market needs.

Motivated by a personal mission to heal his mother’s chronic skin condition using natural remedies, Warren founded

Jupiter Botanics

—a premium, wildcrafted organic skincare line that draws on Africa’s rich plant heritage and emphasizes ethical sourcing, sustainability, and plant-based healing.

With a comprehensive understanding of the supplement industry—spanning nearly four decades and encompassing product development, regulatory navigation, and international distribution—Warren is regarded as a trusted advisor to wellness brands seeking to innovate, scale, and lead with integrity in a competitive global market

Corporate Leadership & Strategic Transactions

Warren brings a wealth of experience in senior leadership roles across asset management, venture capital, and business development. He has led high-performing capital-raising teams and was entrusted by publicly listed companies to source and assess private acquisition targets.

With a sharp focus on strategic alignment, he played a hands-on role in conducting due diligence and facilitating seamless transactions. Warren’s combination of strategic foresight and operational excellence has enabled him to guide companies through high-stakes decisions and dynamic market shifts.

At Awaken Wellness Consulting, Warren leverages his unique blend of wellness insight and business strategy to support organizations in establishing and scaling operations in South Africa.

His services include new startups, white-label production, market entry strategies, and acquisitions, all underpinned by a commitment to ethical practices and sustainable growth.

Warren’s leadership is defined by a deeply holistic and client-centered approach. He combines strategic vision, ethical integrity, and extensive industry expertise to deliver transformative results. With an intuitive ability to understand client needs and build cohesive, high-performing teams, Warren fosters collaborative, visionary partnerships that drive real impact. His presence is a dynamic force in advancing the mission of

Awaken Wellness Consulting

: to deliver effective, ethically grounded solutions that elevate the global health and wellness industry.